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Legal Disclaimers And Policies Your Website Must Have
Legal Disclaimers And Policies Your Website Must Have
Imagine you are planning a property investment. You get in touch with estate agents, builders, propertiers etc. to chalk out your requirements. When taking the final call you want as much information about your investment as possible.
Same is the case with websites! Your website is a piece of land you want to sell of, and your customers and visitors need information about it.
Before people plan to invest their time and information to your website, they need to feel safe about it. How to do that you wonder? Well, by providing them the rightful information.
A feel-safe customer, is a future loyal customer.
Having said that, having legal disclaimers and policies listed on your website is how you build trust with your website visitors. Wondering how you power out your way through this dull phase? Well, here’s a list of the most important legal disclaimers and policies your website must have -
- Privacy policy : Your privacy policy legal page declares to your website visitor what information you take from them, and how do you use it. This legal page is of utmost importance and should mostly cover-
i. Use of cookie and any other trackers
ii. Who’s on the receiving end of the collected information
iii. Third party site information, who might use the information (Eg. advertisers)
iv. How you’ll inform the visitors about any changes in the privacy policy - Terms & Conditions : This is a behavior and rule book for your visitors. This sets out how your visitors can use your website, what is allowed, what’s not, what is expected of them and what they can expect from you. It is a very important legal page. Here’s what you must enlist here-
i. How and where will you handle the disputes.
ii.Refund policy
iii.Comment Policy
iv.Your reserved rights - Copyright : This legal page informs your visitors that the website and its content are legally yours and no one has the right to use or misuse it without your permission. Here’s what you should include here to save yourself the pain -
i. The copyright symbol ( © )
ii.The year the website was created
iii.Copyright holder’s name - Disclaimers : A disclaimer is a simplified version of your terms and conditions. It is mostly listed on websites where there’s lots of content generated by users, or where the user generated content is moderated by the owners. In layman’s language, it clearly says the owner is not responsible for the external links or content.
- Corporate policy : Corporate policies like -
i. Trademarks
ii.Patents etc. should be listed here.
Any other corporate policy which should be declared to your visitors falls under this head.
Having the right legal language and elaborating them in an easy, understandable and legal way will save you a lot of time, heartache and efforts in the long run.
Sophie Asveld
February 14, 2019
Email is a crucial channel in any marketing mix, and never has this been truer than for today’s entrepreneur. Curious what to say.
Sophie Asveld
February 14, 2019
Email is a crucial channel in any marketing mix, and never has this been truer than for today’s entrepreneur. Curious what to say.